Della Speranza Garden
Naming and branding for Della Speranza Garden, an équipe of environment-friendly gardeners who deal with the creation and maintenance of parks and gardens. Work c/o Sintesi Studio.

Discipline
Brand Identity

Sector
Professional Services

Info
Ischia, 2018

Brief · Analysis
Della Speranza Garden takes care of parks and gardens with the utmost respect for the environment. A such strong harmony with nature needs a simple but powerful visual.

Rationale · Design
Four leaves branch out a ‘S’ letter. They enhance the sense of geometry without despising the monogram’s sinuosity, which is accompanied by a sans-serif typography and three shades of green.

Output
Green, plants, love for nature, leaves. All the keywords of a brand that doesn’t just offer a professional service, but shapes the nature in every form, by taking care of one of the most important thing in the world, that often we despite.